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Apple’s rumored Health+ could redefine digital wellness with AI-driven health tracking, coaching, and integration across its ecosystem.
Apple’s foray into AI health assistance may intensify with a new Health+ service slated for 2026, as reported by Bloomberg’s Mark Gurman. This service is expected to significantly revamp the Health app, positioning Apple as a contender in the AI-driven wellness sector.
Gurman outlined in his Power On newsletter plans for Apple to roll out Health+ alongside comprehensive changes to the Health app next year. The service is anticipated to feature an AI chatbot designed to provide personalized health advice, track nutrition, and offer expert health guidance via video. This virtual assistant’s goal is to aid users in monitoring their wellbeing and fostering healthier lifestyles through customized insights.
This development aligns with Apple’s ongoing expansion into health and fitness arenas. Earlier in the year, the company consolidated Apple Fitness+ under its Health arm following COO Jeff Williams’ exit. This shift hints at Apple’s strategy to integrate its health services, merging Fitness+ with the forthcoming Health+ for a streamlined user experience.
A report from AppleInsider indicated that moving Fitness+ to the Health division dovetails with Apple’s AI ambitions for 2026. The Health+ subscription might serve as a hub, merging health data, AI-based coaching, and exercise programs into a unified platform. Apple appears to see a chance to rejuvenate its lagging Fitness+ offering by raising its profile and linking it with AI-enhanced health options.
Apple’s upcoming health chatbot will face off against AI-driven health platforms such as Whoop and Oura. These competitors already provide AI insights on sleep, fitness, and recovery, though have been criticized for offering superficial AI feedback. The challenge for Apple will be to ensure Health+ delivers substantive, actionable insights rather than generic overviews.
Executed effectively, Apple could emerge as a leading tech company in AI-enabled health guidance. Its existing ecosystem, encompassing the Apple Watch, Health app, and Fitness+, offers an edge in gathering real-time health data to furnish personalized suggestions.
Gurman further mentioned that Apple’s expanded AI plans include a redesigned Siri for iOS 27 and an AI-supported web search tool anticipated with iOS 26.4. These enhancements, alongside Health+, are steps in Apple’s wider strategy to integrate Apple Intelligence throughout its devices and services.
Should the reports prove accurate, the Health+ service could signal one of Apple’s most significant moves in personalized AI wellness. Coupling the strengths of Fitness+, Siri, and Apple Intelligence, 2026 could become a banner year for the company’s ventures into health tech.
Would a service like this make an impact on your daily routine? Share your thoughts below.