Home How-to How to find trending audio on Instagram and go viral

How to find trending audio on Instagram and go viral

Boost your Instagram Reels with trending audio! Find popular sounds to increase engagement and reach a wider audience.
Find trending audio on Instagram on an iPhone

Adding trending audio to your Instagram Reel is an effective way to make it go viral. Popular sounds can boost engagement, increase discoverability, and help your content reach a wider audience.

Find trending audio on Instagram on an iPhone

However, the difficult part is that these trends change constantly. So, how do you stay ahead and find the best audio for your Instagram Reels? Keep reading to learn how to find trending audio on Instagram to create Reels that go viral.

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What is the relevance of trending audio on Instagram? 

Whether you are a popular creator, influencer, or casual user, if you want your Instagram content to reach the masses, there’s nothing better than using trending audio on the platform. Here’s how using trending audio on Instagram helps:

  • Increases discoverability: Instagram’s algorithm is known to boost Reels that use trending audio.  
  • Boosts engagement: The audience is more likely to watch and interact with your Instagram post or Reel if it has trending audio. 
  • Keeps content relevant: Staying updated with trends helps maintain a fresh and engaging feed, keeping your content relevant and attracting new audiences. 

8 ways to find trending audio on Instagram 

From built-in features to using external tools to analyze the top audio, multiple methods exist to find out the top trending sounds on Instagram.

1. Explore the Instagram Reels tab 

Finding trending music for Instagram Reels isn’t rocket science; you only need to keep a keen eye while scrolling Reels on the platform. Here’s how:

  1. Open the Instagram app and hit the Reels button in the bottom menu bar.
  2. Scroll through Reels and look for sounds with a small arrow pointing diagonally upwards next to the audio name.
  3. Tap the audio, and you will see a Trending tag on the subsequent screen, along with the number of times the audio has been used on Instagram.

    Finding trending audio on the Explore tab in the Instagram app on an iPhone

2. Check the Instagram audio library 

If swiping up on multiple reels to find the right audio feels like a hassle, Instagram offers you a dedicated trending audio section in its music library. Here’s how you can access it to get the trending sounds:

  1. Open Instagram and go to Reels creation mode by tapping the + icon and selecting Reel.
  2. Select the photo or video you want to include in your Reel, then tap Next in the top-right corner.
  3. Here, tap the Audio button in the horizontal toolbar at the bottom.
  4. Tap the Trending button, and a list of your region’s current trending audios will appear.

    Finding trending audio in Instagram audio library on an iPhone

3. Use the professional dashboard 

Users with a professional Instagram account do not need to go the extra mile to find trending music. Instagram offers multiple useful tools, including direct access to trending audio, to professional account holders to help them grow on the platform.

Here’s how you can find trending audio on Instagram if you operate a professional account:

  1. Open the Instagram app and head to your profile.
  2. Here, tap on Professional Dashboard.
  3. Next, select Trending Audio under Tips and Resources, and a list of all the trending music tracks will appear.

    Finding trending audio on Instagram via the professional dashboard

4. Follow Instagram’s weekly trend report 

If you are a budding Instagram creator looking to make it big but aren’t following Instagram’s @Creators account, you are missing out on a lot. This account posts tips and tricks for content creation, insights from insiders at Meta, highlights from popular creators, and, most importantly, weekly trend reports, including trending audio.

Follow an Instagram creator for latest trending audio

5. Use Meta Sound Collection 

Meta Sound Collection is a free resource where creators can access a library of music and sound effects for their content. It is especially useful for business accounts that cannot use copyrighted music in Reels.

While this tool doesn’t offer trending audio, it does offer you the option to view and download the most popular audio in particular genres, moods, and vocals. Follow these steps to find trending audio using Meta Sound Collection:

  1. Visit Meta Sound Collection.
  2. Select the Most Popular option in the Sort By filter.
  3. Filter by genre, mood, duration, and more.
  4. Download the track and upload it to your Reel, or search for the same sound within Instagram’s audio library.

    Find trending audio using Meta Sound Collection

6. Follow top Instagram accounts 

The top Instagram accounts in your niche are at the top for a reason. They follow all the trends and post content around them, using trending audio to get more views and engagement. So, consider following popular content creators in your niche who frequently use trending audio.

7. Check trending songs on YouTube Shorts

Most Instagram users cross-post the same content on YouTube Shorts to attract a larger audience. Because of this, sounds that are trending on YouTube Shorts often trend on Instagram as well.

Here’s how you can find the trending music in YouTube Shorts:

  1. Open the YouTube Music app.
  2. Scroll down until you locate the Trending in Shorts section.

    Looking for trending music on YouTube Shorts
  3. Check whether music tracks under the Trending in Shorts section are trending on Instagram.  

8. Use TikTok to predict Instagram trends 

Similar to how the trending audio on YouTube Shorts are often the ones trending on YouTube, the same is true with TikTok. Besides, many Instagram trends often originate from TikTok. So, there’s a good chance that audio trending on TikTok will also be trending on Instagram.

Here’s how you can find them:

  1. Open TikTok and tap the + button to create a new video.
  2. Next, tap on Add Sound at the top of the screen.
  3. Now, browse the Recommended section to see popular audio clips and choose one to add to your video.

Keep your content trending… 

While using trending audio is a great way to boost the visibility of your content on Instagram, it is important to use trending audio that fits your niche and content style. Moreover, the earlier you create content with trending audio, the better your chances of going viral.

Do you have another way to find trending audio on Instagram? Do share it in the comments to help fellow readers.

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