Apple is restructuring one of its most critical teams at a moment of leadership transition, according to a report from Bloomberg. The company is splitting its hardware division into five focused groups, all reporting directly to Johny Srouji, who now oversees hardware as part of an expanded role.
The move is designed to tighten execution as Apple prepares its next wave of products. It shifts a large, centralized engineering structure into smaller units with clear ownership.
A smaller, sharper hardware structure
Srouji’s reorganization creates five divisions, each led by a senior executive:
- Hardware engineering led by Tom Marieb, responsible for product build quality and core engineering
- Silicon led by Sri Santhanam, overseeing Apple’s custom chip development
- Platform architecture led by Tim Millet, aligning systems across devices
- Advanced technologies led by Zongjian Chen, focused on long-term hardware innovation
- Project management led by Donny Nordhues, ensuring execution stays on track
Each leader now reports directly to Srouji, reducing layers and speeding up decision-making. The structure reflects how complex Apple’s product ecosystem has become, especially with tighter integration between hardware, silicon, and software.
Leadership changes are driving the shift
The details of this restructuring were first reported by Bloomberg, based on an internal memo outlining the changes.
This reorganization follows a broader shakeup at the top. Tim Cook is stepping down, with John Ternus set to take over as CEO. That transition pushed Srouji into a more central role across hardware.
The timing matters. Apple is entering a phase where chip design, device performance, and platform consistency define its competitive edge. Breaking hardware into focused groups gives each area direct accountability while keeping coordination centralized under Srouji.
What this signals for Apple’s next phase
The change is less about fixing problems and more about scaling focus. Apple’s hardware team has grown too large to manage as a single unit without slowing down.
This structure gives each domain clearer control while keeping execution tightly aligned. It also puts more weight on silicon and platform integration, areas where Apple has been gaining ground.
The takeaway is simple. Apple is reorganizing to move faster without losing control, at a time when both leadership and product strategy are evolving together.
