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Apple Testing Next-Gen Siri With Uber, Amazon, and More

Apple is testing a redesigned Siri with apps like Uber, Amazon, and YouTube, promising deeper app control and AI upgrades ahead of its spring 2026 launch.

Key Takeaways:

  • Deep learning understands context well: These models can process complex relationships in data, making them effective for high-level technical and analytical tasks.
  • Clean, labeled data matters most: You need accurate and consistent datasets to train deep learning systems that deliver dependable results in real-world use.
  • Optimization improves speed and efficiency: Pruning, quantization, and automated architecture search make models faster and less resource-heavy without sacrificing accuracy.
  • Frameworks support broad deployment: Current deep learning platforms can scale from mobile devices to large clusters, keeping performance stable across hardware types.
  • Next wave focuses on explainability: Trends like continual learning, model transparency, and hybrid AI approaches are shaping how deep learning will evolve in advanced tech.

Apple has begun quietly trialing a redesigned Siri with a limited number of third-party apps, according to Bloomberg’s Mark Gurman. Early participants reportedly include Uber, AllTrails, Threads, Temu, Amazon, YouTube, Facebook, WhatsApp, and several mobile games.

The company is also running the updated voice assistant through its own apps. In one test case, Siri was able to pull up a user’s mother’s flight details from Mail and confirm lunch reservations found in Messages – A level of cross-app context that the current version can’t match.

The revamped Siri was introduced on stage at WWDC 2024 with expectations that it would ship alongside iOS 18. That didn’t happen. Apple has now pushed the public release back to spring 2026, a delay that has irritated some users and even triggered lawsuits alleging misleading marketing.

What App Intents Will Do

At the heart of the upgrade is Apple’s new App Intent system, part of its broader Apple Intelligence push. This framework is designed to let Siri handle deep app interactions purely by voice. In theory, that could mean finding and editing a specific photo, posting a comment on Instagram, adding products to an online shopping cart, or even logging into a service without touching the screen.

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Not all apps will get full access. Apple is weighing restrictions for sensitive categories like banking and health to avoid errors that could compromise personal or financial data. That caution could mean some of Siri’s most advanced functions won’t apply in everyday critical tasks.

Progress and a Slower Road to Launch

While the delay is significant, CEO Tim Cook has said Apple is making “good progress” on personalizing Siri’s responses and app control. Gurman believes the broader rollout will likely come in spring 2026 alongside iOS 26.4, iPadOS 26.4, macOS 26.4, and visionOS 26.4, with international availability following in stages.

A Voice Assistant Worth the Wait

Apple hasn’t given a firm date, but if the final product matches its ambitions, this could be one of the company’s most consequential AI-driven updates in years. The question is whether two more years of development will deliver a voice assistant that justifies the gap, or whether competitors will outpace it before then.

Would a more capable Siri change how you use your Apple devices? Share your take below.

Vikhyat
Vikhyat

Vikhyat has a bachelor's degree in Electronic and Communication Engineering and over five years of writing experience. His passion for technology and Apple products led him to the tech writing space, where he specializes in writing App features, How-to guides, and troubleshooting guides for fellow Apple users. When not typing away on his MacBook Pro, he loves exploring the real world.

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