iPhone 14

Why is Apple discontinuing it?

If you're planning to upgrade to iPhone 14 mini this year, you're in for a huge disappointment as Apple is expected to discontinue the iPhone mini lineup.

Ever since Apple introduced iPhone 12 mini in 2020, the small form factor lineup has not received a good response from customers. iPhone 12 mini accounted for just 6% of iPhone sales in 2020.

The latest report from CIRP suggests that the iPhone 13 mini has performed even worse. It accounted for just 3$ of total iPhone sales in the second quarter of 2022.

With most companies launching smartphones with larger screens, users' appeal for a smaller screen has dwindled.  Many consumers often relate devices with a larger screen as 'premium'.

iPhone 11: $499 (64GB)

iPhone 12 mini: $599 (64GB)

iPhone 13 mini: $699 (128GB)

iPhone 12: $699 (64GB)

Both 'mini' variants have also seen fewer sales because of their weird pricing.

Several reports have indicated that Apple is discontinuing the 'mini' lineup.  This year, we're likely to see four new iPhones: iPhone 14, iPhone 14 Max (tentatively), iPhone 14 Pro & iPhone 14 Pro Max. 

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