The EU parliament has approved Digital Markets Act, and it might require Apple to allow downloading apps from third-party app stores and add a third-party payment option on App Store.
The DMA is a set of rules to ensure increased competition in the industry by limiting the power held by big tech companies (so-called gatekeepers). and allowing other market participants and third-party developers a fair ground.
➤ Users to download apps from third-party app stores
➤ Developers to include a payment solution of their choice
➤ Users to install/uninstall apps
➤ Change default settings
Apple will be heavily impacted by the Digital Markets Act due to its closed ecosystem and might have to bring several changes to its business model to abide by the new rules.
Tap to see how DMA will affect Apple.
If Apple fails to comply with DMA, it can face fines of up to 10 percent of the company’s total global turnover. For repeated offenses, fines could be up to 20 percent of the turnover.