Ahead of the release of iPhone XR, experts believe the device is going to be a smash hit of the year. Popular analyst Ming-Chi Kuo has changed its estimates made on the shipments of this 6.1-inch iPhone.
Kuo’s estimates are followed by a huge demand for iPhone XR. Earlier, the analyst expected handsome sales of iPhone XR in China.
iPhone XR Sales to Go Off the Chart: Ming-Chi Kuo
Earlier, Kuo estimated that 33 to 35 million iPhone XR units would be shipped over the quarter. In its fresh estimation, the analyst believes that the shipments might be increased by 10% and the unit figure of iPhone XR shipments would be 36 to 38 million.
Kuo thinks that Apple will ship up to 83 million iPhones over the quarter. His previous estimate was 75 to 80 million units. Notably, Apple sold 77.3 million iPhones during the same period last year.
Though there is a big difference between shipments and sales, Apple plays smart when it comes to such forecast and predictions. The brand normally increases its production of a particular model when it gets some analytics and research data from trustworthy sources (like Kuo).
But why this surge in demand for iPhone XR? Well, everybody knows that Apple has put a low price tag on its iPhone XR. Unlike its other two (flagship?) models – iPhone Xs and iPhone Xs Max – iPhone XR price is clearly lower.
Apple knows that last year, iPhone X didn’t perform up to the mark. Maybe this year, Apple wanted to compensate for the less-than-expected sales of iPhone X last year.
When Apple announced iPhone XR in its event, experts got the hint that Apple wants to please third-world countries, where consumers want to use iPhones but don’t want to shell out huge money.
Brazil, China, and India are three huge markets for Apple. Given the population in these countries, Apple products can be sold in good numbers. However, consumers here cannot afford an iPhone with a price tag of $1000 or more.
To sell its iPhone in these markets, Apple has come up with a smart solution – iPhone XR. This phone boasts all the features of iPhone X. But the device comes with a single camera and LCD display instead of a dual camera and OLED.
However, for users who are new to iOS, they get features like Face ID and an impressive color range, including black, white, red, blue, yellow, and coral options. Moreover, iPhone XR prices start at $749, which is cheaper than iPhone Xs devices.
Considering all the reasons, iPhone XR is likely to be the biggest hit of the year.
Many analysts believe that Apple has particularly designed this iPhone XR for the third-world countries, where consumers demand low-cost devices having dual-SIM features. Notably, Apple offers this dual-SIM facility for Chinese markets. The other two big markets for Apple are Brazil and India, where consumers prefer dual-SIM smartphones to single-SIM.
You may like to explore more news:
- Apple’s iPhone Xs and Xs Max See Lukewarm Response in India
- Limited Quantities of 6.1-inch iPhone To be Shipped: Bloomberg Reports
- Survey Suggests 48% of Current iPhone Users Plan to Upgrade to Newer iPhone